St. Louis Area Foodbank

Working together to create an impactful, memorable user experience that truly showcases the organization’s mission.

Client

About St. Louis Area Foodbank

St. Louis Area Foodbank is the region’s largest charitable organization for food distribution. Their primary mission centers around providing nourishment to individuals facing hardship in Missouri and Illinois. Beyond their core responsibility of distributing food to neighboring areas, they forge collaborations with local entities, amplifying their efforts to ensure that essential resources reach all those they support.

Non-profit organization

Nourishes individuals and empowers communities

Educates and inspires action

Visit website

Our approach

Custom Development

The St Louis Web Design development team engaged in the process of identifying solutions and establishing a rhythm for implementing development functionalities. We consolidated these discoveries into a Development Plan, outlining suggestions to address the technical requirements for enhancing the functionality of St. Louis Area Foodbank’s website.

Content Strategy

The previous St. Louis Area Foodbank website had significant, scattered textual content prompting a need for compelling storytelling to drive visitor engagement. In the Content Planning phase, we structured the information framework for website development, created a sitemap and content strategy, and composed impactful meta-descriptions for optimal performance.

UX/UI

We developed a user-friendly UX/UI design tailored to diverse audiences, emphasizing simplicity and ease of navigation. Adhering to the approved sitemap and content strategy, our team integrated research findings from Content Planning to create elements, including a homepage mock-up with brand elements like logos, colors, and content seamlessly integrated.

Visual Design

We used the existing style guide from St. Louis Area Foodbank to create a fresh and attractive look that shows they’re innovative and modern while also maintaining a respectful and dignified feel. We made sure to use this updated look throughout the whole website.

Results

The St Louis Web Design team was able to better position St. Louis Area Foodbank as an innovative leader in hunger relief.

We created a website that offered improved ease of navigation supported by dignified visuals and impactful storytelling about their mission by utilizing several technical integrations, such as the Find Food functionality, online donations, CRM integration, and an Agency Portal.